Junior SEO Assistant

About this position

This is a remote position. You'll be part of a fast-moving marketing team responsible for the organic growth of our AI consumer apps. SEO at PhotoAI Group is not just about rankings — it's a core growth lever. You'll get hands-on with real data, real experiments, and real impact from day one.

Key Responsibilities

• Conduct keyword research to identify high-value topics aligned with our product roadmap and user intent.
• Perform on-page optimisation audits — titles, meta descriptions, headings, internal linking — and implement approved recommendations.
• Monitor weekly ranking and traffic reports in Google Search Console and Ahrefs; flag anomalies and opportunities to the team.
• Support content briefs and collaborate with writers to ensure every page is strategically positioned before publication.
• Assist with competitor gap analysis to identify where we can capture underserved demand.
• Run structured A/B experiments on meta titles and descriptions, document results, and share learnings.
• Build and maintain our backlink tracking spreadsheets and assist in outreach campaigns.
• Stay current with algorithm updates and search industry news, proactively bringing relevant insights to the team.

Requirements & Skills

• Foundational understanding of how search engines crawl, index, and rank pages — you can explain the basics confidently.
• Hands-on familiarity with keyword research and auditing tools: Ahrefs, Semrush, and Google Search Console.
• Working knowledge of Google Analytics 4 (GA4) and Google Tag Manager (GTM) for tracking and reporting.
• Familiarity with user behaviour tools such as HotJar or similar heatmap and session-recording platforms.
• Comfortable using Claude or other AI assistants to accelerate content research, brief writing, and analysis.
• Strong written English; you can produce clear, on-brand copy that satisfies both readers and search intent.
• Comfort with Google Sheets for organising keyword lists, tracking ranking changes, and building reports.
• Curiosity and analytical mindset — you enjoy digging into data to understand what's driving (or blocking) growth.